Reports & research

The Distribution Channel Survey in UK Market for Sports Travel Theme (2020)

Sport business is one of the most growing industries globally and its importance to national economies is significant. This includes multiple sectors and sport is often combined with recreation or wellness or other close industry areas. Defining what is included in sport as an industry area is therefore challenging. Sport tourism is an essential part of this development and sports, and especially, sporting events move tourists around the world. Various sports and outdoor events that take place in Finland gather both international participants and spectators; the regional economic impact of sport events is great.