Get to know the French enterprise software market and business opportunities for Finnish software providers.
The digital transformation that France is undergoing has accelerated adoption of digital technologies and solutions in French companies. Currently, French companies spend more than €60 billion annually on digital services. Nearly 40% of this spending involves software and cloud solutions. French companies are investing in software and IT services related to ERP, finance, HR, supply chain management, sales, CRM, digital marketing and e-commerce. AI & data, cyber security, blockchain, amongst others, represent growing opportunities.
The Embassy of Finland together with Business Finland welcomes you to this webinar to hear more about the French enterprise software and IT service market, trends and opportunities it represents. You will also learn about different business channels and get insights on how to approach the French software market.
This webinar is reserved for Finnish ICT companies.
Preliminary agenda
- Introduction, Henriikka Yliheljo, Counsellor, Trade & Investments, Embassy of Finland, Paris
- Presentation of French Enterprise software and IT service market, business channels and related opportunities, Philippe Perrin, Associate Director, Business Crescendo
- French Value-Added Reseller’s testimonial on cooperation with foreign software providers (TBC)
- Q&A
