Raportit ja tutkimukset

Kairos Travel Trends Report 2021 – Sweden market results

Kairos Travel Trends 2021 study, commissioned by Visit Finland, provides data on recent and future trends in the Scandinavian market. In total 1,297 Swedish, 1,250 Danish, 1,242 Norwegian and 1,401 Finnish respondents, aged 16-74 years, were reached through online panel. The samples are representative on geography, age and gender, and have been weighted according to national population size. The survey was conducted in September 2021. It includes also qualitative data collection.